Tuesday, July 21, 2015

Ambassador Deal: Where Is The Synergy Between Squadron And Ruggedman?

Nature has a peculiar way of stating its facts and one of such facts is the symbiotic relationship between a Shark and Remora. Sometimes called suckerfish, the Remoras’ job is to eat not just the crumbs from the Sharks food but to eat parasites surrounding the shark to keep it clean in turn the shark gives protection to its guest. Like Remora, a brand Ambassador’s characteristics should involve the ability to give good reputation to the brand he/she represents, not a controversial personality who will drag the name of the brand into mud. It is a common sight to see Nigerian celebrities who are making waves in their choosen field and with commendable reputations been used as brand ambassadors. Most recent of such signing is that of Korede Bello, Dija and Reekado banks as Glo brand ambassadors. The employment of Michael Stephen a.k.a Ruggedman as a brand ambassador to Intercontinental Distillers Limited, IDL brand, Squadron Dark Rum is generating huge controversy with some giving kudos to the initiative while others frown as it with the opinion that Ruggedman lacks qualities that tally with Squadron dark rum. http://perfectbrandsng.com/ambassador-deal-where-is-the-synergy-between-squadron-and-ruggedman/

Monday, July 20, 2015

Skye Bank’s “Reach For The Skye” Draw Millionaires Finally Emerge

One of Nigeria leading banks, Skye Bank Plc has elevated three lucky customers to the status of Millionaire with the banks’ ‘Reach for the Skye’ reward scheme which was held at the bustling Bodija Market in Ibadan, Oyo State on Thursday, July 16, 2015 The fortunate winners who were selected during an electronic draw conducted in the presence of officials of the National Lottery Commission are Damie Morrison of Garki Junction Branch in Port Harcourt, Innocent Oguabi of Katako Branch in Abuja and Donatus Okoro of Badagry Branch in Lagos. Some Four other customers were made richer with 250, 000 naira each while 10 others smiled home with 100, 000 naira each during the 1st round of the bank’s draw where the total prize money redeemed by the bank was Five million naira. Skye Bank’s Head of Retail Banking Group, Nkolika Okoli, said” the Bank would continue to encourage adoption of the savings culture by its existing and prospecting customers” The ‘Reach for the Skye’ Millionaire Reward Scheme is initiated to help assist customers to a better life. While encouraging Nigerians to take advantage of the reward scheme, Okoli said, ‘’Our target is to disburse 60 million naira before we conclude the draw and it is open to existing and prospective customers who qualify for the scheme by opening a Skye Save Plus account with a minimum of two thousand naira but their chances at becoming millionaires increase with additional deposits of the same amount. The public draws would hold every month for as long as possible baring in mind the capability of the Bank to sustain the Draws” http://perfectbrandsng.com/skye-banks-reach-for-the-skye-draw-millionaires-finally-emerge/

Friday, July 17, 2015

South Africa MTN, workers agree on deal to end 2-month strike

South African mobile operator MTN Group and union leaders reached a deal over bonuses on Thursday, ending two months strike by the workers. About 2,000 workers led by the Communications Workers Union (CWU) downed tools in May at Africa’s biggest mobile phone operator, demanding eight per cent pay rise and 16 per cent bonus payment. The CWU said it had agreed to an eight per cent bonus payment this year and 12 per cent next year. Both payments are guaranteed and not related to the performance of the company. “Members are expected to go back to work within two days after the signing of the agreement”, CWU General Secretary Aubrey Tshabalala said. The two parties failed to reach a deal on monthly wages, but the CWU has said it would accept MTN’s eight per cent offer if performance conditions are removed. MTN, along with its rivals in South Africa, is trying to contain costs in the face of tough competition that has hit profit margins. http://perfectbrandsng.com/south-africa-mtn-workers-agree-on-deal-to-end-2-month-strike/

Thursday, July 16, 2015

Top-More Ginger Ale Health Drink Berths by EECON Global

EECON Global Services Limited, a major player in the food and beverage sector in Nigeria, has introduced a wellness product called Top More Ginger Ale drink into the Nigerian market. Top More Ginger Ale is made purely from natural herbal supplements including ginseng and ginger extract which assist in the overall stimulation and anti-inflammatory effects of human body functions. Inclusive among the nutrients are Ginseng and ginger known to protect the heart and arteries, relief stress and help to control weight and blood sugar in the body. Engr. Nnamdi Unachukwu, Chairman of EEcon Global said the introduction of TopMore Ginger Ale health drink into the Nigerian market will re-ignite the waning culture of drinking ginger ale among health conscious Nigerians. Speaking at the media launch of TopMore Ginger Ale in Lagos at the weekend, “The fear of falling ill due to rising cases of diabetes, obesity and cancer is responsible for the decline in consumption of beverages especially fizzy drinks among Nigerians who are increasingly becoming health conscious. We decided to introduce Top More in this market because of its amazing health benefits. Ginseng extract in Top More is known to promote relaxation by reducing stress while giving energy and acting as a mental stimulant. “Another major natural herbal supplement contained in Top More is Ginger extract. Ginger is known to aid digestion and helps in reducing the risk of diabetes. It also contains antioxidant compounds which play a role in prevention of heart diseases” http://perfectbrandsng.com/top-more-ginger-ale-health-drink-berths-by-eecon-global/

Thiry identifies Tree planting as recipe for global warming

The Managing Director of Promasidor Nigeria Limited, makers of Cowbell, Onga, Toptea and Loya milk, Mr. Olivier Thiry, has said tree planting is a global phenomenon used to create a green environment that can protect our earth from the drastic effects of global warming. Thiry made the declaration in Lagos yesterday as the company collaborated with the Lagos State Government to mark the Tree-Planting Day. As part of the collaboration, Promasidor provided space within its premises where a tree was planted by the State Governor Akinwunmi Ambode, assisted by Thiry. Speaking at the occasion, Thiry explained that the partnership with the Lagos State Government and Lagos State Environmental Protection Agency (LASEPA) was to re-affirm Promasidor’s commitment to best global environment practices. “We are very proud to host and be associated with this noble project,” he said. He added that Promasidor operates within an eco-friendly environment as its principal alternate source of power is gas generators. To run these generators, he stated, is more expensive than diesel generators but they are confirmed to be environment-friendly owing to its less offensive emissions. His words: “In this regard too, all our extractor fans in the factory are wind-powered consuming zero electricity and our street lights are solar-powered. All these and more testify to our love and respect for the environment.” Governor Ambode, represented by Mrs Adetola Onisarotu, Director, Laboratory Services in LASEPA, said the collaboration between Promasidor and the LASG was aimed at renewing commitment to the preservation of environment, mitigation of global warming and its attendant climate change through annual tree planting exercise. http://perfectbrandsng.com/thiry-identifies-tree-planting-as-recipe-for-global-warming/

Etisalat PR account goes to Chain reaction

With information at our disposal, we can authoritatively revealed that the juicy public relations account of one of Nigeria telecommunication company, Etisalat is now in the custody of Chain Reactions. The Jaiye Opayemi’s led Chain reaction emerged the winner of the celebrated Etisalat’s Public Relations business which according to participants has been relatively fair. Etisalat threw the PR account out for agencies to proof their competency, granting contenders a fair playing field and equal opportunities. http://perfectbrandsng.com/etisalat-pr-account-goes-to-chain-reaction/

Wednesday, July 15, 2015

Monumental Banking Fraud: FCMB Exposed in Diversion of over 1 Billion Naira of Customer’s Funds

Is it true that the”evil men do lives after them?” Well the brazen conduct of this Monumental banking fraud has finally caught up with it! FCMB, one of the numerous new generation banks has been found wanting. Apparently Zumax Nigeria Limited has caught FCMB dipping its fat hands into its small Jar. Zumax Nigeria Limited took some time out of no time to look into the books of the Bank in question and compare it with its own. Reiterating that Financial Book Keeping is essential, either individual or corporate body, keeping your books can save you from heartaches. Here are few excerpts from the Hearing which was held both in Federal and Lagos High Courts. During the course of the hearing FCMB’s own documents have exposed self of diverting ₦250 million from its customer’s account, and then having done this; had the brazen cheek to complain to the customer that it was an overdrawn by more than the agreed limit of ₦200 million, charged extortionate interest in excess of ₦69 million on the resulting overdraft (all of the ₦69 million in interest was accrued in under a year), further debited the customer over ₦113 million in bogus charges arising from unauthorised and illegal Bankers Acceptance instruments initiated by the bank and then not content with this; Placed the customer in receivership when the customer disputed the bank’s demands that the customer should “repay” over ₦465 million! http://perfectbrandsng.com/monumental-banking-fraud-fcmb-exposed-in-diversion-of-over-1-billion-naira-of-customers-funds/