Ecobank Eyes Customer Welfare with ‘Back To School’ Campaign As the new school year begins, parents and guardians have been encouraged to pay their children and wards’ school fees with the Ecobank Rapid Transfer, reputed to be a fast, convenient and reliable means to transfer money within Nigeria and across Africa. The Ecobank Rapid Transfer “Back to School” campaign, which is available to both customers and non-customers of the bank, provides a special window for parents to pay their wards’ school fees and other necessary upkeep allowances without hassle. Announcing the commencement of the campaign, Ecobank Product Head, Domestic Products, Funwa Akinmade, said the Rapid Transfer is an Ecobank proprietary ‘send and receive’ money transfer product available in all Ecobank branches in Nigeria, and facilitates easy transfer and access to funds across the nation and in all countries where Ecobank is represented. According to Funwa, the Rapid Transfer, which is the first of its kind in Nigeria, is designed to save customers from the risk of carrying cash as well as facilitate easy payment for goods and services across Nigeria. “Also, it enables easy payments across African borders without the hassles of sourcing for foreign exchange as the payments are made in the local currencies of both the transfer and the receiving countries”, he said. Rapid Transfer product is one of the innovative products of the Ecobank Group developed out of the need to provide convenient, accessible and reliable money transfer systems for its retail and wholesale customers, thereby contributing to the financial and economic development of Africa