CRISIS IN CENTAGE MFB OVER FAILED PROJECT

Centage MFB is now a haven to angry upcoming musicians who had parted with about N5,000 for the application forms in a bid to become a music star. According to those who should know, Queen Ure, who happens to be one of the big shots in the micro finance bank, called the duo of Keke and DI to be part of a project called, Centage Superstar. The project, which kick-started in a grand style, got the maximum support of all the Prime Time crew, which made it have regular slots on both the radio and television programmes. It was further revealed that the music talent hunt project scattered like a badly arranged card after thousands of upcoming artistes had bought the application forms from both the bank and Prime Time office.

Insiders alleged that the genesis of the crisis started when record started to conflict on the sales of application forms from both the bank and Prime Time. It was alleged that some top management of Centage MFB went on spending spree immediately they found that huge amount of money has been realized from the project. The crisis led to the pull out of Queen Ure, who was said to have accused both the bank’s management and the Prime Time crew, most especially Keke and DI, for not being straight forward in remitting the precise amount of forms sold.

Immediately Queen Ure pulled out, according to impeccable source, Keke and DI wasted no time to hand off the project that has been contracted to them and these led to the crumbling of the project.

According to the saying that when two elephants fight, the grass suffers, as soon as the crisis started to rock the decision makers, the media hype for the project was discontinued by Prime Time and people were kept in the dark about when the next auditioning will take place.

After about a month that nothing was heard from Keke and DI on the programme, which was the reason most upcoming artistes patronized the project, some artistes stormed Centage MFB branch in Ikeja, Lagos and demanded for details of the project or better still a refund their money if the project has hit the rock. In a chat with one of the affected artistes with the stage name B-Swagger, he lamented that its very sad that the likes of Keke and DI could be involved in a project that was never planned well. His words, “I am disappointed and DI. Yes, MFBs are known now in Nigeria for being fraudulent in their financial transactions, so why should Keke and DI be part of it? I personally applied because I saw the advert on the programme on television, something should be done quick because Ikeja boys are dangerous and can do anything to get their money back since they are so much that purchased its forms.”

Centage MFB in Ikeja was alleged to have been attacked penultimate week and the branch has been under lock since then. An insider of the bank who claimed anonymity said the cause of the crisis is both Queen Ure and that of Keke and DI. He added that they are the ones who first displayed insincerity by not remitting cash even after they declared forms sold. Efforts to get the duo of Keke and DI to react to the issue proved abortive as at press time.

GLO LAUNCHES BID2WIN PROMO

Appreciating its subscribers once more, Globacom, one of the leading telecommunication providers, which recently won the award of the Most Rewarding Company in Nigeria, has launched another consumer-based promotions called, BID2WIN. The promotions, BID2WIN, is an avenue for subscribers to bid via SMS by sending BID and amount to be bidded to 300 with the cost of N100 and stand the chance to win Kia Rio cars for the first 18days of the promotions that will last for 90days.

Speaking at the event, Globacom Director for Sales, Mr. Ken Haul, said its another kind gesture from the telecommunications provider to its teeming subscribers. “BID2WIN is another way for us to appreciate our subscribers’ loyalty. This promotions is unique and it’s first of its kind in this country,” he said. He further added that the promotion is simply ‘Bid Low and Win Big,’ idea.

Mr. Ken Haul revealed that the promotions will avail subscribers the opportunity to win cars and about N180millions worth Glo to Glo airtime. “All hands are on deck to make these promotions a success. Our cutting edge facilities has been made ready to accommodate any conjection in terms of SMS for the promotions to be successful,” he quizzed.

The launching which took place at Mike Adenuga Towers in Victoria Island, Lagos had in attendance some Glo Ambassadors like Monalisa Chinda, Uche Jombo, Ego among others. Subscribers were implored to watch out for its television commercial, which will hit the air soon.

FCBREDLINE ACQUIRES NEW ACCOUNT

The Esan Sunday-led FCBRedline has recently won another account to its collections barely few months after assuming the post of an MD. Esan Sunday has shown that he is a force to reckon with in the public relations industry. The Nigerian Labour Co-operative Society (NLLS) account which was bidded for by about 5 notable PR outfits, was eventually secured by FCBRedline.

The signing of Memorandum Of Understanding between NLCS and FCBRedline was done in Abuja penultimate week and the project is to commence immediately. Giving considerations to accounts that are being handled by FCBRedline, handling NLCS won’t be a challenge, especially with the experience hands that are available for Mr. Esan to work with.

It will be recalled that FCBRedline still remains the PR home to notable accounts like Skye Bank, Moneygram, UNILEVER among others. Speaking after the signing of the M.O.U, Mr. Esan said that FCBRedline is set to give a good face to NCLS and make it a force to reckon with. “We won’t rest on our oars on this account, we are going to show the world that this is what we know how to do best and we will make NLCS what everyone will appreciate,” he concluded.